Two Coves are Better than One!


Mermaid Cove introduces their new shop


On the way to Oak Island, about half mile from Route 211, past an eclectic mix of small businesses, you will see a charming, pink, picket fence for Mermaid Cove; It beckons drivers to this delightful, coastal inspired, apparel and gift shop. Mermaid Cove always has a happy, “summer is never over” vibe, that is evident the minute you step out of your car. Colorful garden-art, stepping stones, and sale racks attract your attention, before you even enter the store. Once inside Mermaid Cove, you will notice it is full of everything that you may need, but truthfully, just want for yourself, or to bring home as a souvenir. Plan to a great deal of time perusing this darling shop; moving from room to room, you are guaranteed to find something that speaks to your inner mermaid! And in early November, Stephanie is opening a second location in the Midway Commons Shopping Center.

Q. With the name of your Business being Mermaid Cove, what mermaid inspired treasures do you offer?

A. Mermaids have always been a love of mine. We offer lamps, lanterns, nite lights, jewelry, cabinet knobs and wall hooks, mermaid statues, garden flags, socks, tops, string lights and stationary.

Q. In addition to all things mermaid, what other coastal goods do you sell?

A. I want every customer to escape reality when they walk inside the door. You will find everything you need for the perfect outfit: apparel, jewelry, shoes, handbags, scarves and much more. You will also find coastal inspired décor for your home and garden.

Q. What are your best sellers?

A. Our best seller is a unique line of apparel made here in the USA. Also, Lotti Dottie, and Ginger Snaps, interchangeable jewelry lines.

Q. As a small business owner, what is the biggest challenge you face?

A. I strive to have a wide selection of unique merchandise at all times. The biggest challenge is knowing the perfect amount of inventory to purchase from sea- son to season.

Q. Are you in the shop everyday?

A. I am in the shop most days. This is truly a family business. My first job is “mommy” so it can be a challenge. Most days my children will have a special place here with me. My customers have become a part of our extended family. I treasure the relationships we build with our customers.

Q. Your shop carries handmade soaps and lotions. Are any made in NC?
A. All soaps and lotions are made in the US, and we feature a line, made here in NC.

Q. A customer, short on time, stops in to buy a gift on-the-go; Do you offer gift-wrapping?

A. Yes, we gift bag all gift purchases.

Q. With the holidays fast approaching, any plans for an Open House or shopping specials?

A. I am excited to announce that we will be opening a second store in early November! It will be located next to the new Lowe’s Food Store in Midway Commons Shopping Center. We plan to hold our OPEN HOUSE at both locations on Friday, November 11th through Sunday, November 13th. And of course, Black Friday, November 25th and Small Business Saturday, November 26th we will offer Sales & Specials.

Q. What can you suggest for the following gift needs: Baby Gift, A Present for a teenaged girl, An outfit for dinner at the beach, A guest bathroom accessory

A. Baby gift- Mrs. Sock T Plush Octopus; Teenager- Coastal Inspired Bracelet by Periwinkle; Outfit- One of our Signature Print Tops and Leggings; Guest bathroom- Inis Fragrance Diffuser

Mermaid Cove

4557 Long Beach Rd SE, Southport, NC • (910) 477-9154 NEW! 2831 Midway Road (In the Midway Commons Shopping Ctr.)

Mon-Sat 9am-6pm • Sun 11am-5pm




FAVORITE FOOD: Anything Italian

FAVORITE BOOK: My Sister’s Keeper by Jodi Picoultl



FAVORITE THING ABOUT SOUTHPORT: The small, hometown atmosphere!


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Southport Area's Culture & Events Magazine